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Boutique Collective Agency

Female-owned. Moms. We get it DONE.

Laura & Rebecca met in their early 20’s working at their very first job in the Chicago PR industry. They became fast friends over their love of coffee, healthy eating & home workout DVDs. Shortly after, Rebecca launched Bettie Bomb while Laura went on to work for multiple top agencies in Chicago. 15+ years, two husbands named Mike, five kids, three pups and MANY clients later, they’ve made their casual conversation of ‘hey, we should work together some day’ into a reality by joining forces. These ladies regrouped & reinvented a bit, taking Bettie Bomb from a one woman show to a duo act!
Female Owned PR Agency


30+ years combined experience working in the PR & Marketing industries between the two of us and the portfolio to prove it.

Chicago PR & Design Agency


We say what we mean and mean what we say. You can trust us and know that we have your best interest in mind…always.


No “cookie cutter” approach. We work one-on-one with clients and always establish personalized working relationships.


Rebecca Kussmann

Self-proclaimed 'cool' mom of two & a furbaby. Wife of a Mike. Lover of Coffee, Travel, Concerts, Wine & Cooking. Fitness Aficionado. Student of francais. 15+ years in PR & love being a small business owner!

Rebecca founded Bettie Bomb, Inc. in 2005 after working heavily in Chicago’s hospitality scene with a variety of top tier restaurant groups. Today, with over 15 years experience specializing in hospitality and beyond, Rebecca focuses on local businesses and regional divisions in the health & wellness, beauty, retail, fashion and philanthropic spaces. From full marketing campaigns to strategic event promotion, her agency has represented such names as Francesca’s Restaurant Group, Fertility Centers of Illinois, Amy Morton’s AMDP Restaurant Group, Egg Harbor Cafe, Terlato Wines, Fry the Coop and Catholic Charities of the Archdiocese of Chicago.

A top on-the-ground source for the Chicago and Naples market, Rebecca often serves as a local PR liaison to national brands and agencies. Not limited to these areas, her reach goes beyond, helping clients reach target audiences in top markets across the country.

Rounding out her experience, Rebecca excels in event promotion, working on conferences and galas to multi-day festivals. Managing media on-site, coordinating run of show and handling pre & post-coverage, she has worked with local & national chefs, athletes, celebrities, entrepreneurs, philanthropists and businesses of all kind!


Laura Collins

Wine lover (because mom of 3!). ALSO wife of a Mike. Peloton peddler, country music fan, BRAVO TV binge watcher. Lover of all things food with 15+ years of PR experience in lifestyle and hospitality.

Laura has over 15 years of PR and marketing experience specializing in the hospitality and lifestyle industries. She has worked at a variety of premier boutique PR agencies in Chicago, guiding strategy for some of the nation’s most talented chefs, restaurants, premier events and hotels.

With a specialty in national media relations, she has long-standing relationships with press of all genres. These relationships have resulted in placements in premier outlets like the Today Show, New York Times, bon appétit, NBC Nightly News, USA Today, Food & Wine and others, and have launched major tourism attractions, inspired weeks-long reservations lists and catapulted careers. 

In addition to leading local and national campaigns for small independently owned restaurants to corporately-owned hotels, Laura also excels at event production, cookbook launches, local and national brand launches and openings, crisis communications, including the most recent COVID-19 pandemic, and more. 

Driven by the passion of the clients with whom she collaborates, Laura most enjoys being a part of their continued success and growth.