A Simple Guide to PR For Events
When it comes to events, PR is an integral part to its success because it builds buzz, identifies and invites your target audience, plus spreads the word across multiple platforms....
A Simple Guide to Social Media Marketing
Social Media Marketing is all about how you market your product or services on social media platforms....
A Simple Guide to Branding
Whether you’re starting from scratch or building upon an existing logo and idea, branding is your business in its infancy and agencies help it grow....
Top 5 PR Strategies For Retail Businesses
Every retail or consumer brand has a line of products along with staple items, so highlighting these items a brand is known for will always be key and part of every plan....
Top 5 Ways PR Can Help Physicians
When potential patients see a doctor on TV, they are an immediate expert and physician they want to go to...
A Simple Guide to PR For Hotels
With the ultimate goal of putting “heads in beds,” public relations for hotels is more important now more than ever....
A Simple Guide to PR For Restaurants
The main need of restaurants is “more butts in seats.” But how do we do that?...
A Simple Guide to Public Relations
Public Relations (PR) is about storytelling, building awareness and shaping a brand’s image through different forms of communication....
How Laura & Rebecca Joined Forces
We both started in the PR industry in Chicago in 2003....
How Rebecca Started Bettie Bomb
I have the incredible luxury of balancing my time between work and family under one roof....