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Branding Tips

Bettie Bomb / Branding Tips

How to Brand a Product or Service

As a Leading Branding Agency in Chicago take it from us when we tell you that branding is vital for businesses as it creates the face of your brand! Whether you’re starting from scratch or building upon an existing logo and idea, branding is your business in its infancy. But where do you start? Yes, the process can seem daunting. Below we’ll talk about how to brand your product or service and some key tips! What Is Branding? Branding is all about finding your brand’s voice & brand identity. A road to discovery regarding how you want to create your image, shape...

Branding On A Budget

As a Top Chicago Branding Agency take it from us when we tell you that Branding is about creating the face of your business. Determining what you want your brand to exude to the public eye through name discovery, logo design, website development, content creation and giving it a voice, tone and recognizable personality. 5 Branding Tips For Businesses That being said, this can take a long time and a hefty price tag. So how can a business make this happen on the cheap? Below we’ll talk about Branding Basics to focus on and some ways you can get it done in-house...

What Are Brand Assets

We like to consider ourselves one of The Best Branding Agencies in Chicago so take it from us when we say that creating the face of your business it critical to its success. To do so, you'll need to determine what you want your brand to exude to the public eye. Your logo, website and overall content are all known as Brand Assets. Some of the most identifiable brand assets are the Nike “swoosh” or McDonald’s “golden arches.” These visual elements including logos, colors, fonts & photos are key, but also intangibles such as brand voice, tone and overall personality. Common...