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Case Study

Nashville Hot Chicken fast-casual concept in Chicago & suburbs

Since 2018, managed local and national PR campaign for four locations throughout the suburbs and Chicago. Focused on positioning owner Joe Fontana and his Nashville Hot Chicken Sandwich as one of the best in Chicago. Handling coverage surrounding new locations opening each year, targeting hyperlocal media in each area. Media coverage includes: ABC Hungry Hound, Windy City Live, Chicago Tribune (#2 Chicken Sandwich in the city), Chicago Sun-Times, WGN’s Chicago’s Best (Best Sandwich), Eater and all local TV!