In 2011, teamed up with Stephanie Krol Public Relations in Chicago to handle a local PR campaign for this Miami-based company, The Polo Life. Campaign included launch of the first ever Chicago Beach Polo World Cup on North Avenue Beach, garnering sponsorships, media drops to all local media, facilitating fashion runway show, coordinating pre- and after-party events, media tour, on-site assistance, etc. Media coverage included but is not limited to: Chicago Tribune, Chicago Scene, Michigan Avenue, Chicago Sun-Times, RedEye, CS, Today’s Chicago Woman, Front Desk, Time Out Chicago, Crain’s Chicago Business,  and all local TV including ABC, WGN, WTTW, NBC, CBS, WCIU, 3 Guys in a Booth and FOX.