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Chicago PR & Marketing Agency

Marketing is an umbrella. It covers so many different methods and tactics to “get the word out” about your business, but bottom line, it’s how we position your brand and overall message. PR is how we communicate that message to an audience. We’re storytellers. There are many PR Agencies in Chicago and beyond. Bettie Bomb is grassroots…managing how you tell it, where and to whom is our strategy. Media is the bee’s knees, but there are other methods to the publicity madness. As one of the Top PR Agencies in Chicago, we leverage all forms to cultivate a positive image, brand recognition, credibility, and the coveted “word-of-mouth” referral. We help get you there.

Who Do We Serve?

Hospitality

With experience working alongside the country’s hottest chefs, independent restaurants, cutting-edge fast casual concepts and more, BB provides an innovative, modern approach to a hospitality campaign. As one of the Top Restaurant PR Firms in Chicago, we create the formula that works best for you. From catapulting careers to launching weeks-long reservation lists, we understand that flexibility and knowledge are the key in this ever-evolving industry.

Consumer, Retail, & Fashion

Consumer Packaged Goods (CPG), Retails stores, E-commerce, Fashion labels…all have a product to sell and we help put it on the highest platform. From magazines and social media to store shelves and influencer hands, we’re a Retail & Consumer Brand PR Agency that places your product strategically to your target audience. Where do you want to see your product next?

Philanthropy

Spotlighting your cause is paramount. As one of The Best Nonprofit PR Firms in Chicago, Bettie Bomb supports non-profit organizations in their overall mission by focusing on spreading awareness across multiple platforms. Charity event assistance is key – not only maximizing exposure for ticket sales, but generating sponsorships, auction items and donations is a crucial element to your fundraising initiatives.

Events

Build buzz. Identify your target audience. Spread the word. We’re one of the Top Event PR Companies in Chicago and we take your planning efforts to the next level with ground support, planning and a strategic communication process. The COVID-19 pandemic launched us into a completely virtual world, even more than we were in already! We support your business with the tools to host webinars, workshops, conferences, watch parties, demonstrations…ANYTHING. As an Event PR Agency, we’re equipped to set up, invite and manage attendees, plus facilitate the overall experience. We maximize exposure in an effort to help build your attendance and/or generate ticket sales. Let us support you by making sure the right audience is engaged.

HEALTH, WELLNESS & BEAUTY

Physicians, beauty brands, fitness instructors, alternative medicine and beyond. We position you as an expert, go-to source for the media. From weighing in on important news topics to providing the most up-to-date health information to consumers, BB aligns your message, establishing you as a leader in your industry. Inform, engage and stand out in your field.

How Can We Help?

Influencers

#Awareness. #Engagement. #Authentic. Knowing that a successful marketing campaign is more than traditional media relations, BB works with Chicago’s top influencers bringing authenticity to your content. We select influencers who are a natural fit for your brand, creating relatable content and better engagement

SEO

If only you could be one of those businesses listed first on Google...you can! Search Engine Optimization (SEO) gets your business to rank high by optimizing your content to be discovered through organic search results on any search engine. We work with you to have the exact website verbiage you need to be a favored source on Google and beyond.

Content

Have you ever heard the phrase “fresh content?“ This is key to reaching your target audience through the side door. We create, publish and distribute different forms of content that engages your audience without “selling your brand.” Social media copy, blogs, e-newsletters, plus video, audio, case studies, infographics and more.

Social Media

It’s not just about #hashtags. Engage with your digital audience by having a game plan that complements your PR campaign. BB keeps a consistent message, aligning your communication whether consumers are on your Instagram page or website. We measure user growth and engagement, build content, target key audiences, increase brand exposure and broaden your customer reach across all social media channels.

Direct Mail

Think direct to the consumer. Skip the “middle-woman” of advertising or PR and market your business straight to the source. Email, text or postal mail including e-newsletters, brochures, catalogs or postcards. BB handles the design process, printing and targets your key audience for distribution.

Advertising

A fully integrated marketing approach is key and advertising can make the impact for your brand. Whether it's a print ad in a glossy magazine or a radio spot promoting your big event, BB consults with clients to create a vision. We assist with tactical messaging, build overall advertising strategies and work with trusted partners to bring your ideas to life.